Saffron has been working with the Facebook company for the past year on the creation and development of the Facebook company brand.
Facebook started as a single app. Now, 15 years later, the company offers a suite of products that help people connect to their friends and family, find communities and grow businesses.
We partnered with their marketing team to design a brand that distinguishes the Facebook company from the Facebook app and helps the company be clearer about the products that come from Facebook.
Here’s an introduction to the work.