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At the Kansai Economic Federation’s forum, Jacob Benbunan discussed how place branding can elevate Osaka and the region.

Shaping Kansai’s global future

Events

The latest

We partnered to launch the new Proxity brand identity, helping keep modern supply chains moving.

Blackstone launches Proxity, a pan-European logistics platform

The winners in the AI race won’t just be technically advanced, they’ll have strong, trusted brands.

Why AI companies need strong brands

Together with JR West, we aim to position the Japanese region as a better destination for people to live and visit.

Our partnership to widen Setouchi’s global appeal

A webinar exploring our work with TRT and Sonic Minds to build a holistic brand for Türkiye’s new global streaming service.

The collaboration to build tabii's global brand

Trust, differentiation, and long-term value—strong brands give cryptocurrency projects a lasting edge in volatile times.

Why crypto companies need strong brands

Recognising the women who have helped shape us—amplifying visibility and creating a ripple effect to drive progress.

International Women’s Day 2025

Podcast episodes

Outliers: Álex Pallete and Jacob Benbunan, A Masterclass in Creativity in Professional Services

Sonic Mindset: Episode #1, Words to sound

Pioneering the future of brand in the Kingdom of Saudi Arabia

One year later: A conversation with Contra el Cáncer

EVPs, Millennials, and Gen Z: The great misunderstanding

From intern to Saffronite

Starting at Saffron

Digital design

Life as a Sr Programme Manager

Creating portfolios

NFTs and brands

Life as a brand strategist

A discussion about branded environments

A discussion with Citizen Wolf

Lush has quit social media

Building brand equity with ESG

A discussion with V500

A discussion with Hyperloop TT

A discussion with ie University

A discussion with Ria Money Transfer

Post Covid-19: What brands need to do next

Disrupt through great service

Develop on-brand products and services

The future of mobility - [Virtual Discussion]

21 Letters on Life and its Challenges - [Book Review]

Shape the brand experience

Engage your employees

Bring your idea alive through design

Define what drives your organisation

What change means for brands

Journal

London

Madrid

Vienna

Istanbul

A pinch of Saffron