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In disruptive times, look to your brand to drive success.

Use it to deliver engaging experiences for customers and employees.

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It's Breast Cancer Awareness Day

Breast cancer is the most widely suffered cancer for women and the second most common cause of cancer related death in women.…

A Virtual Discussion on Building a City Tourism Brand for the Next Normal

Join a virtual discussion with city and country brand managers from London, Spain and Vienna on how cities can shepherd their brands…

Announced: Saffron City Brand Barometer 2020 results

Today we reveal the Saffron City Brand Barometer 2020.  Discover which city has the strongest tourism brand in the world. Cities compete…

Saffron and Dalton Maag win a Brand Impact Award

Saffron co-created the Wiener Melange typeface in collaboration with international type foundry Dalton Maag. Inspired by the curves of the city's



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