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Reports

Reports

  • 10 November 2022
  • 1 min read

It’s here: Saffron’s Tourism City Brand Barometer 2022

  • 10 November 2022
  • 1 min read

Related links

  • Access the CBB site to learn how city brands are inviting us to experience the world together again.

  • Download the report

  • See the press release

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Reports

3 October 2024

The Six Keys to a Memorable Brand

Learn how memorable brands get chosen faster, paid more, and enjoy greater loyalty.

  • By Saffron
  • 2 min read
Rainbow gradient background with black text 'City Brand Barometer 2023 Business edition now available in Japanese'

Reports

19 February 2024

City Brand Barometer 2023 now available in Japanese

Tokyo, Osaka and Fukuoka are among the world’s strongest city business brands in the latest report.

  • By Saffron
  • 4 min read
Colorful gradient of pink, blue, yellow and green with words City Brand Barometer 2023, Business edition

Reports

31 October 2023

City Brand Barometer 2023, Business edition

Discover the world’s strongest city brands based on Promise, Experience and Delivery, and the impact of mobility on memorability.

  • By Saffron
  • Less than a min read

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