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Singapore case study (City Brand Barometer 2024, Business edition)
How to make brand work with human psychology
Why BIC's pen never needed a redesign
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The winners in the AI race won’t just be technically advanced, they’ll have strong, trusted brands.
Trust, differentiation, and long-term value—strong brands give cryptocurrency projects a lasting edge in volatile times.
Honoring 80 years since Auschwitz’s liberation, we reflect on memory’s power to inspire action and preserve the legacy of survivors.